Counselor & Therapist SEO System Kit
A plug-and-play SEO system that turns “therapist near me” and “online counseling” searches into aligned, ready-to-book clients for your specific modalities and niches.
No retainers, no funnels, no hype. Just a focused SEO framework that respects your ethics and fills your caseload.
For counselors & therapists who want a steady stream of right-fit clients
Built for mental health professionals who want a clear SEO framework they can own, without becoming a full-time marketer or outsourcing everything.
- You’re a solo counselor or therapist who wants a consistent caseload instead of unpredictable word-of-mouth referrals.
- You run a group practice and need an organized way to showcase multiple providers, locations, and specialties without duplicate content.
- You offer online or hybrid therapy and want to reach clients across your state ethically and clearly.
- You’ve invested in a website, but it isn’t showing up for the specialties or client concerns you’re actually trained in.
- You want aligned clients, not just more inquiries—people who understand your approach and are ready to do the work.
If you can describe who you help, how you help, and what you offer, this kit will turn that into an SEO-ready structure that’s findable, ethical, and aligned with your practice values.
Turn “I hope clients find me” into “I’m booked with people I work best with”
Get a clear SEO framework that builds authority around your specialties, values, and locations so the right clients can discover and choose you.
- Clarifies what to rank for. Stop guessing which terms matter. Know exactly how people search for your specialties and modalities.
- Structures your whole practice site. Replace scattered pages with a cohesive architecture centered on your ideal clients and services.
- Aligns with your voice & ethics. Prompts focus on compassion, clarity, and informed choice—not pressure or fear.
- Boosts local & online visibility. Support both in-person and telehealth offerings with search structures that reflect your licenses and reach.
- Gives you a simple weekly rhythm. A realistic checklist you (or a VA) can follow in a couple of focused hours per week.
- Supports directories & profiles. Use the same messaging system for Psychology Today, therapist directories, and referral partners.
- Reduces reliance on paid ads. Build a long-term organic foundation so you’re not forced into ads just to stay visible.
- Protects your energy. Spend more time in session and less time staring at a blank page wondering what to write.
The counseling & therapy SEO playbook, packaged as a system
Not a generic marketing course—this is a therapist-centered execution kit with prompts, structures and checklists you can use immediately.
1. Therapy SEO Foundation
- Keyword map for core concerns: anxiety, trauma, depression, burnout, couples, teens, grief & more.
- Specialty & modality terms: EMDR, IFS, CBT, DBT, somatic work, faith-informed, LGBTQIA+ affirming.
- Search intent prompts to capture “help for…” and “therapist for…” phrases clients actually use.
2. Site Architecture Templates
- Home, About, Services, Specialties & “How therapy works” page templates.
- Layouts for solo & group practices, including provider profiles and multi-location setups.
- Internal linking patterns that gently guide visitors from first visit to booking a consult.
3. Copy & Content Prompts
- GPT prompts for each specialty page, written in client-centered language you can easily edit.
- FAQ clusters for fees, insurance, online sessions, boundaries, and what to expect in therapy.
- Ethical “contact” and “fit” page prompts that invite, not pressure, potential clients.
4. Local & Online Visibility System
- Google Business Profile checklist for in-person practices, tuned for counseling & therapy.
- Content rhythm for blogs, short posts, and resources that support your SEO and referral base.
- Simple review & testimonial framework aligned with platform rules and ethics guidelines.
Launch your counselor & therapist SEO system in a weekend
Follow the guided steps, plug your practice details into the prompts, and publish an SEO-ready site that reflects you and attracts the clients you serve best.
Try the prompts, then unlock the full counseling SEO system
The Limited GPT lets you test-drive the prompts. The full kit gives you the complete structure, strategy and checklists to turn SEO into a sustainable, values-aligned system.
- ✓ Sample prompts for core service and specialty pages.
- ✓ Basic headlines and FAQ suggestions for common client concerns.
- ✕ No complete keyword map or site architecture templates.
- ✕ No weekly visibility & content checklist.
- ✕ No implementation roadmap or priority plan.
- ✓ Full counseling & therapy keyword map for concerns, modalities & locations.
- ✓ Complete site architecture templates for solo & group practices.
- ✓ Done-for-you page outlines + GPT prompts for every core practice page type.
- ✓ Local & online visibility checklists, including Google Business Profile guidance.
- ✓ Execution roadmap for week 1, month 1, and quarter 1.
Questions counselors & therapists ask before grabbing the kit
Not sure if this is right for your practice? Here are direct answers, in therapist-friendly language.
Grab the Counselor & Therapist SEO System Kit once for $197, plug in your practice details, and launch a grounded, ethical SEO system that quietly works while you’re in session.